Prelaunch
Our medical communications and publications experts can help transform your scientific and therapeutic expertise into launch-ready solutions.
KOL Engagement
- Define core group and create plan
- Establish advisory needs and implement forums for exchange
Congress Activity
- Identify congresses of interest
- Establish appropriate level of presence
- Strategically disseminate unbranded content
Scientific Story
- Develop referenced story for internal use
- Plan for ongoing updates and revisions based on market/data
Field Medical Content & Resources
- Create materials for external discussions (eg, proactive/ reactive decks, hot topics)
- Partner with field medical training group
Launch
With launch time looming, we continue to build on prelaunch solutions with a commercial approach to ensure the right audience is being reached through the right channel, at the right time, with the right information.
KOL Engagement
- Identify core speakers
- Conduct speaker training
Congress Activity
- Drive awareness of product availability
- Establish appropriate presence across multidisciplinary congresses
Peer-to-Peer
- Implement P2P plan, including mix of live and virtual engagements
New Content and Resources
- Update with new data
- Identify gaps for additional resources and training needs
Post-Launch
Our support doesn’t end once you launch. We ensure your activities are aligned with strategic imperatives to drive toward medical objectives with ongoing updates and visibility across the portfolio.
KOL Engagement
- Conduct advisory activities to understand real-world experience, competitive threats, and medical evidence-generation needs
Congress Activity
- Leverage KOL interactions and gather insights and brand implications based on key data releases
- Increase product awareness
Peer-to-Peer
- Evolve to include case studies and RWE
- Identify gaps for additional resources and training needs
Why Lockwood Biotech™?
Small, Nimble, and Entrepreneurial Team Approach
Lockwood Biotech™ is part of an independently owned medical communications agency, not a large conglomerate, which means we can take a flexible and entrepreneurial approach to achieving your unique business goals.
Senior Talent Forms an Extension of Your Team
Our nuanced approach allows us to staff a highly strategic, senior team that acts as an extension of your team and is specific to your business.
Translators and Visualizers of Your Science
You may know the science, but can you communicate that science to multiple stakeholders at the right time and in the right place? As part of The Lockwood Group, we have access to more than 150 PhDs, MDs, and PharmDs, all experienced in the art of communicating science.
Launch Experts at Every Turn
We bring best practices, innovative ideas, and cutting-edge thinking to launch planning with more than 150 products launched in as many disease states.
Passionate People
Lockwood Biotech™ was born out of a drive to deliver the highest quality education to myriad audiences and continue to push boundaries in our pursuit of better patient care.
KOL Strategy and Execution Expertise
We help you build strong relationships with healthcare professionals, key opinion leaders, and digital opinion leaders.
Our Capabilities
What Our Clients Have to Say
Lockwood has always delivered their projects to us on time, if not ahead of schedule. They have always been available at a moment’s notice to make updates and are nimble and collaborative when needs change and we need to quickly shift gears.
Long-term partnership with excellent chemistry. Excellent team, high-quality products delivered consistently, and ability to deliver with compressed timelines. The team is very proactive and offers many ideas and initiatives for our consideration.
Let’s Work Together
Looking for a trusted partner to elevate your scientific communications?